UCLA psychologists found that out of 85 UCLA students, only one could correctly reproduce the Apple logo when asked to draw it. Less than half of these students could identify the logo when shown it, leading the psychologists to conclude that our brains have led us to not remember specific details.
Researchers found that it is common for people to be confident in their recognition skills, yet ultimately unable to recognize images and patterns they encounter on a day-to-day basis such as the letters on a keyboard or logos. This could be because our brains do not always need to recognize these kinds of details, unless they are searching for a counterfeit image.