LSAT ads contains sexist undertones
Since the September/October LSAT results came out, I have noticed Blueprint LSAT test prep advertisements on almost every Daily Bruin kiosk around campus.
Each advertisement features a student holding up a piece of paper with their LSAT score. What changes from ad to ad is the person, the score and the text.
I was walking by a kiosk when I saw an ad showing a woman holding up her extremely high (99th percentile) LSAT score.
The advertisement’s text read, “Wanna score?”
Later in the day, I saw an ad depicting a man with a similar score accompanied by the statement, “Joe scored.”
Through the strategic use of a double entendre, the man who scored well is presented as someone who both received a high score and had sex. The woman, on the other hand, serves as a mere enticement. The message is that she will sleep with you if you do well on the test.
The ad doesn’t present women as intelligent beings achieving high scores for their own purposes, but rather as objects to be used for someone else’s pleasure.
The male ad proclaims that he triumphed. The female one teases that maybe, just maybe, she’ll give in (like a gender-proper “lady”).
Imagine what it would be like if the guy’s advertisement was accompanied by the text “Wanna score?” and the woman’s had the text “She scored.”
What would we think? Would more people notice? Would these sexist ads continue to grace our campus?
Michelle Stover
Fourth-year,
Sociology and women’s studies
Bruin Walk fliers are just wasted paper
Student groups on campus and other community promoters come to the infamously crowded Bruin Walk for the chance to peddle their information to an almost constant flow of students.
I’m not opposed to pestering people on Bruin Walk.
Let’s be honest ““ it works.
And I’m all for the freedom of speech, but I think that the practice of handing out fliers is just redundant.
When a dancing drop of blood shouts at me to donate blood, or a smiling girl in pigtails cheerfully asks me to end poverty, I remember that it is an uncomfortable experience for those passing out fliers.
I have been asked to promote my own philanthropic activities on Bruin Walk.
I dread the seemingly endless hour of waiting until the last paper is sympathetically taken from my hand.
The end result of all of this awkward fliering is a campus littered with neon-colored papers.
Lara Desmond
Second-year,
English